DESIGN IS SO UNDERVALUED

Fowzan Razak
1 min readApr 17, 2020

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Can you resonate with this statement? Then continue reading..

Clients undervalue design for a couple of reasons.

1️⃣ They are not enough educated about the value of design. They feel like they need design help but are not sure what exactly designer can give them and which problems he can solve. This type of client is most likely your long-term best friend if you help him🥰

2️⃣ You’re selling your services too cheap. Never drop a price lower than market price that makes you satisfied just to get a job.. if client sees you drop easily then maybe you’re not that professional?

3️⃣ Client just wants to get huge ROI as cheap as peanuts. Run. Seriously. Clients that don’t trust your portfolio and want to know how you pick a color for every element on the screen are not worth trying.

4️⃣ You focus too much on what you do but should focus on what results client want to achieve. When pricing your services (especially if client is new) it is worth to mention what results a great high quality design can do for business.

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Fowzan Razak

Product Designer . I humanize technology to build meaningful products that impact users. 🚀